Our Mission

At Talulah, our mission is simple: create absolutely natural, luxurious and affordable skincare that makes you look and feel beautiful and is gentle on the planet.

We are committed to:

We endeavor to reclaim and restore the meaning of “natural” with our pure, effective and gentle formulas that walk the talk. 100% free of parabens, petrochemicals, phthalates, phenoxyethanol, fragrance oils, dyes or anything we find questionable or too heavily processed for our taste, we take pride in the fact that the average Joe or Jane can easily discern every ingredient we use without the help of a chemist or dictionary.

We celebrate your individuality with products that make you feel and look beautiful while reflecting your green sensibilities. By continuing to inspire our customers to practice rituals of self-care, they are reconnecting to their own sense of beauty, self worth and wellbeing. And by telling the truth about beauty, we are empowering our customers with honest information, practical solutions and realistic expectations.

Our effective, dependable formulas integrate our mastery of modern, holistic esthetic principles with naturopathic healing methods. Handmade from scratch in small batches at our Headquarters in New York’s Catskill Mountains, our products are formulated using slow process techniques that take days, even weeks to complete and contain active nutrients that your skin readily soaks up. Melding organic botanicals, nourishing plant oils and pure flower distillations, our formulas represent a return to something artisan, beautiful and real in an era of laboratory creations and synthetics.

Rather than inundating you with industry jargon, fleeting skincare trends and hope in a bottle hype, we strive to make you feel capable of making educated skincare choices. Our back to basics style conveys why a product works for your skin and debunks common skincare myths.

We are passionate about green and socially conscious business practices and endeavor to leave the planet in better shape than we found it, minimize our environmental footprint and give back to those in need.